Sustrans
Sustrans is the charity that’s enabling people to travel by foot, bike or public transport for more of the journeys we make every day. Our work makes it possible for people to choose healthier, cleaner and cheaper journeys, with better places and spaces to move through and live in.
Sustrans manages the partnership and runs twenty two projects funded through the consortium.
Active Travel
Active Travel works with policy-makers and practitioners to promote walking and cycling as health-enhancing physical activity.
Sedentary lifestyles are causing an obesity epidemic and increasing the risk of health problems such as diabetes, heart disease, stroke, cancers and osteoporosis. One of the easiest ways to increase physical activity is to include walking and cycling in the daily routine.
Active Travel projects work with local communities to increase their levels of physical activity through walking and cycling.
Bike It
Millions of children want to cycle to school in this country, yet only 2% do.
Sustrans has stepped in to sort this out with Bike It, a ground-breaking project which has already quadrupled the number of children cycling to its target schools.
Bike It aims to do just that by working directly with pupils, parents and staff to help them overcome whatever it is that is preventing them from cycling to school – by organising cycle training, helping to install new bike sheds, contributing to classroom work and providing information about safe routes to schools.
Ten of Sustrans’ 54 Bike It officers are funded through Travel Actively and will work with at least 360 schools over the four years of the programme, aiming to reach 104,380 parents and school staff.
TravelSmart
Sustrans' TravelSmart holds the key to one of the greatest environmental and social challenges of the 21st Century, reversing the trend towards increased car use and tackling its impacts on climate, public health and quality of life.
TravelSmart achieves this by giving people the tailor-made information and support they need to walk, cycle and use public transport more often. This process is known as Individualised Travel Marketing (ITM). TravelSmart demonstrates that people are very willing to change their travel behaviour when they are given the information and motivation they need so that they can choose to travel differently.
TravelSmart is delivered in partnership with Socialdata, an international social and travel research consultancy which has pioneered the ITM approach in Europe, Australia and the US over the past 20 years. .
External link: Sustrans website
External link: Sustrans projects pages
